Decode Your Websiteโs Speed with Core Web Vitalsย
19 Jun 2024 | 12 min readIntroduction
In today’s digital world, website speed is crucial. If your site is slow, visitors might leave before it even loads. This can hurt your business. But how do you know if your website is fast enough? This is where Core Web Vitals come in.
Core Web Vitals are a set of metrics that Google uses to measure your website’s speed and performance. These metrics help you understand how users experience your site. By improving these scores, you can make your website faster and more user-friendly.
In this blog, we will explain Core Web Vitals in simple terms. We’ll show you how to use PageSpeed Insights, a tool from Google, to check your website’s speed. You’ll learn what the key metrics are, why they matter, and how to improve them. Let’s get started and make your website faster and better!
What Are Core Web Vitals?
Core Web Vitals are a set of three key metrics that Google uses to measure the user experience on your website. These metrics focus on three important aspects: loading, interactivity, and visual stability. Let’s break down each one:
Largest Contentful Paint (LCP):
- What it is: LCP measures how long it takes for the largest piece of content on your webpage to load. This could be an image, video, or block of text.
- Why it matters: A fast LCP means users can see the main content quickly, making your site feel faster.
First Input Delay (FID):
- What it is: FID measures the time it takes for your website to respond when a user first interacts with it. This could be when they click a link, tap a button, or use a custom control.
- Why it matters: A low FID ensures that your website feels responsive and interactive. Users donโt want to wait after clicking something.
Cumulative Layout Shift (CLS):
- What it is: CLS measures how much the layout of your webpage shifts while it loads. Unexpected shifts can happen if images or ads load at different times.
- Why it matters: A low CLS means that elements on the page donโt move around much, which helps users interact with the page without frustration.
These three metrics help you understand and improve your website’s performance. By focusing on LCP, FID, and CLS, you can make your site faster, more responsive, and more stable for your users. This not only improves user experience but also can boost your ranking on Google search results.
Introduction to PageSpeed Insights
PageSpeed Insights is a free tool from Google. It helps you check how fast your website loads and how well it performs. This tool is easy to use and gives you a clear picture of your website’s speed and user experience.
How It Works:
- Analyze Your Website: Enter your website’s URL into PageSpeed Insights. The tool will analyze your site and give you a score out of 100 for both mobile and desktop versions.
- Core Web Vitals Report: The tool checks key metrics like Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). These metrics show how quickly your page loads, how responsive it is, and how stable the layout is.
- Suggestions for Improvement: PageSpeed Insights provides specific suggestions to make your website faster. These might include optimizing images, reducing server response times, or eliminating render-blocking resources.
Why Use PageSpeed Insights:
- Improve User Experience: By following the tool’s suggestions, you can make your website faster and more user-friendly.
- Boost Your SEO: A faster website can rank higher on Google search results, bringing more visitors to your site.
- Easy to Use: You donโt need to be a tech expert to use PageSpeed Insights. The tool explains everything in simple terms and provides clear action steps.
Using PageSpeed Insights regularly can help you keep your website in top shape. Itโs a simple way to ensure your site is fast, responsive, and stable, improving the experience for all your visitors.
Using PageSpeed Insights to Decode Your Websiteโs Speed
PageSpeed Insights is a powerful tool to understand how fast your website loads and how you can make it better. Hereโs how you can use it to decode your websiteโs speed:
- Enter Your URL: Go to the PageSpeed Insights website.Type your website’s URL into the search box and click “Analyze.”
- View Your Score: PageSpeed Insights will give you a score from 0 to 100 for both mobile and desktop versions of your site. A higher score means your website is faster and performs better.
- Check Core Web Vitals: Look at the three key metrics: Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). These metrics show how quickly your page loads, how responsive it is, and how stable the layout is.
- Read the Suggestions: PageSpeed Insights will list specific suggestions to improve your website’s speed. Common suggestions include optimizing images, reducing server response times, and minimizing JavaScript.
- Take Action: Follow the suggestions provided by PageSpeed Insights. For example, if the tool suggests optimizing images, use tools like TinyPNG to reduce image sizes without losing quality. If it suggests reducing server response times, consider upgrading your hosting plan or using a Content Delivery Network (CDN).
- Re-Test Your Website: After making changes, re-enter your URL into PageSpeed Insights to see if your score improves. Keep refining and testing until you achieve a good score.
Using PageSpeed Insights regularly can help you keep your website fast and user-friendly. By following its suggestions, you can improve your site’s speed, provide a better experience for visitors, and even boost your search engine rankings.
Improving Your Core Web Vitals with PageSpeed Insights
Improving your Core Web Vitals is key to making your website faster and more user-friendly. PageSpeed Insights can help you with this. Hereโs how you can use it to improve your website’s performance:
Optimize Largest Contentful Paint (LCP):
What to Do:
Make sure the largest piece of content on your page loads quickly.
How to Do It:
- Optimize Images: Compress images to reduce their size without losing quality.
- Improve Server Response Time: Use a faster hosting service or a Content Delivery Network (CDN).
- Remove Render-Blocking Resources: Minimize the use of CSS and JavaScript that slow down loading.
Enhance First Input Delay (FID):
What to Do:ย
Ensure your website responds quickly to user interactions.
How to Do It:
- Reduce JavaScript Execution: Minimize and optimize your JavaScript code.
- Use Browser Caching: Enable caching to load previously accessed content faster.
- Optimize Third-Party Scripts: Limit the use of third-party scripts that slow down your site.
Reduce Cumulative Layout Shift (CLS):
What to Do:ย
Prevent unexpected layout shifts that can confuse users.
How to Do It:
- Set Size Attributes: Define width and height for images and videos.
- Reserve Space for Ads: Ensure that ads donโt push content around as they load.
- Avoid Inserting Content Above Existing Content: Do not insert new content above existing content, except in response to user interactions.
Steps to Improve Using PageSpeed Insights:
- Run an Analysis: Enter your websiteโs URL into PageSpeed Insights and click “Analyze.”
- Review the Results: Look at your LCP, FID, and CLS scores. These will tell you where your site needs improvement.
- Follow the Suggestions: PageSpeed Insights will give you a list of specific actions to take. Follow these to improve your scores.
- Implement Changes: Make the necessary changes to your website. This might include optimizing images, reducing JavaScript, and setting size attributes for media.
- Re-Test Your Website: After making changes, run another analysis with PageSpeed Insights to check your improvements.
Improving your Core Web Vitals with PageSpeed Insights can lead to a faster, more stable, and user-friendly website. By following the tool’s suggestions and continuously optimizing your site, you can ensure a better experience for your visitors and better performance in search engine rankings.
PageSpeed Insights and Core Web Vitals
PageSpeed Insights is a tool from Google that helps you understand and improve your websiteโs performance. It checks how fast your website loads and provides suggestions to make it better. One of its main focuses is on Core Web Vitals.
Core Web Vitals:
Core Web Vitals are three key metrics that measure your websiteโs speed and user experience:
- Largest Contentful Paint (LCP): Measures how long it takes for the main content of a page to load. A good LCP score is 2.5 seconds or faster.
- First Input Delay (FID): Measures how quickly a page responds to the first user interaction, like clicking a button. A good FID score is less than 100 milliseconds.
- Cumulative Layout Shift (CLS): Measures how much the page layout shifts during loading. A good CLS score is less than 0.1.
How PageSpeed Insights Works:
- Analyzes Your Website: Enter your website URL, and the tool will run tests to evaluate your siteโs performance.
- Provides Scores and Feedback: You get scores for LCP, FID, and CLS, showing how well your site performs. The tool also provides suggestions for improvement.
Using PageSpeed Insights for Core Web Vitals:
- Run a Test: Go to PageSpeed Insights and enter your URL. Click โAnalyzeโ to start the test.
- Review Results: Look at your Core Web Vitals scores. The tool will highlight areas that need improvement.
- Follow Suggestions: Implement the changes recommended by PageSpeed Insights. This might include optimizing images, reducing JavaScript, or setting size attributes for images and videos.
Benefits of Using PageSpeed Insights:
- Improves User Experience: A faster website with better Core Web Vitals provides a smoother experience for visitors.
- Boosts SEO: Google uses Core Web Vitals as a ranking factor. Better scores can help your site rank higher in search results.
- Easy to Use: You donโt need to be a tech expert to use PageSpeed Insights. It explains the issues and gives clear action steps.
By regularly using PageSpeed Insights and focusing on Core Web Vitals, you can ensure your website is fast, responsive, and stable. This leads to happier visitors and better performance in search engines.
Analyzing and Interpreting Results
When you use PageSpeed Insights to check your website, you get a detailed report. Understanding this report is key to improving your site. Hereโs how to analyze and interpret the results:
Overall Score:
- What It Is: A score out of 100 that shows your websiteโs performance.
- How to Use It: A higher score means better performance. Aim for a score above 90 for good performance.
Core Web Vitals:
Largest Contentful Paint (LCP):
- Score: Shows how quickly the main content loads.
- Goal: Under 2.5 seconds.
- Action: If your LCP is slow, optimize images and improve server response times.
First Input Delay (FID):
- Score: Measures response time to user interactions.
- Goal: Less than 100 milliseconds.
- Action: Reduce the amount of JavaScript and prioritize loading critical scripts.
Cumulative Layout Shift (CLS):
- Score: Indicates how much the layout shifts during loading.
- Goal: Less than 0.1.
- Action: Set size attributes for images and ads to prevent layout shifts.
Opportunities:
- What It Is: Suggestions to make your website faster.
- How to Use It: Follow these recommendations to improve your scores.
- Example: If the tool suggests โEliminate render-blocking resources,โ look at how you can reduce or defer unnecessary CSS and JavaScript.
Diagnostics:
- What It Is: Detailed information about other aspects of your website’s performance.
- How to Use It: Use this section to find additional ways to speed up your site.
- Example: โAvoid enormous network payloadsโ means you should reduce the size of files being loaded.
Passed Audits:
- What It Is: A list of things your website is doing well.
- How to Use It: These are areas where no immediate action is needed. It shows what is already optimized.
Steps to Analyze Results:
- Review Your Scores: Check the overall performance score and Core Web Vitals scores.
- Identify Key Issues: Look at the โOpportunitiesโ section for the most critical issues.
- Implement Changes: Follow the suggestions given by PageSpeed Insights to improve your scores.
- Re-Test Your Website: After making changes, run another analysis to see if your scores improve.
By carefully analyzing and interpreting the results from PageSpeed Insights, you can take effective steps to enhance your websiteโs speed and performance. This will lead to a better user experience and improved search engine rankings.
Practical Tips to Improve Your Core Web Vitals
Improving your Core Web Vitals can make your website faster and more user-friendly. Here are some simple, practical tips to help you improve your websiteโs performance:
Optimize Largest Contentful Paint (LCP):
- Compress Images: Use tools like TinyPNG to reduce the size of your images without losing quality.
- Use a Content Delivery Network (CDN): CDNs distribute your content across multiple servers worldwide, reducing load times for users far from your main server.
- Improve Server Response Time: Choose a reliable hosting service and consider upgrading to a faster server if needed.
- Minimize CSS and JavaScript: Remove any unused CSS and JavaScript and optimize the rest to load faster.
Enhance First Input Delay (FID):
- Reduce JavaScript Execution: Limit the amount of JavaScript running on your page. This can be done by deferring non-essential scripts or breaking up long tasks.
- Use Browser Caching: Enable caching to store parts of your website locally on users’ devices, so it loads faster on return visits.
- Optimize Third-Party Scripts: Minimize the use of third-party scripts and only use those that are essential. Lazy load these scripts if possible.
Reduce Cumulative Layout Shift (CLS):
- Set Size Attributes for Media: Always define the width and height for images and videos to prevent them from causing layout shifts as they load.
- Reserve Space for Ads and Embeds: Ensure that ads and embedded content have reserved space, so they don’t push other content around when they load.
- Avoid Inserting Content Above Existing Content: Only insert new content above existing content in response to user interactions, not during the initial load.
General Tips:
- Regularly Update Your Website: Keep your websiteโs software, plugins, and themes up to date to benefit from performance improvements and security fixes.
- Monitor Performance: Use tools like PageSpeed Insights regularly to check your websiteโs performance and identify areas for improvement.
- Test on Mobile and Desktop: Ensure that your website performs well on both mobile and desktop devices, as users may access your site from different types of devices.
By following these practical tips, you can improve your Core Web Vitals, making your website faster, more responsive, and more stable. This will enhance the user experience and can help boost your search engine rankings.
Tools and Resources for Continuous Improvement
Keeping your website fast and user-friendly requires ongoing effort. Here are some tools and resources to help you continuously improve your website’s performance:
PageSpeed Insights:
- What It Does: Analyzes your websiteโs speed and provides suggestions for improvement.
- How to Use It: Regularly check your website with PageSpeed Insights to monitor performance and identify areas for enhancement.
Lighthouse:
- What It Does: An open-source tool from Google that audits your websiteโs performance, accessibility, SEO, and more.
- How to Use It: Run Lighthouse audits to get detailed reports and actionable insights. You can use it directly in Chrome DevTools.
Web Vitals Extension:
- What It Does: A browser extension that measures Core Web Vitals in real-time as you browse.
- How to Use It: Install the extension to get instant feedback on how well your website performs in terms of LCP, FID, and CLS.
GTmetrix:
- What It Does: Provides detailed performance reports, including load time, page size, and requests.
- How to Use It: Use GTmetrix to get a comprehensive view of your website’s performance and follow the provided recommendations.
Content Delivery Networks (CDNs):
- What They Do: Distribute your content across multiple servers around the world, reducing load times for users.
- Popular Options: Cloudflare, Akamai, and Amazon CloudFront.
- How to Use Them: Set up a CDN to ensure that your website loads quickly for users, no matter where they are located.
Image Optimization Tools:
- What They Do: Reduce the size of your images without compromising quality.
- Popular Options: TinyPNG, ImageOptim, and Kraken.io.
- How to Use Them: Compress your images before uploading them to your website to improve load times.
Caching Plugins:
- What They Do: Store parts of your website locally on usersโ devices, speeding up load times for repeat visits.
- Popular Options: WP Rocket, W3 Total Cache, and Autoptimize.
- How to Use Them: Install and configure a caching plugin to optimize your websiteโs performance.
Monitoring Tools:
- What They Do: Keep track of your website’s performance and uptime.
- Popular Options: Google Analytics, New Relic, and Pingdom.
- How to Use Them: Regularly monitor your websiteโs performance metrics and address any issues that arise.
By using these tools and resources, you can continually monitor, analyze, and improve your website’s performance. Regular maintenance and optimization will ensure that your website remains fast, responsive, and user-friendly, providing a better experience for your visitors and improving your search engine rankings.